Gut Health for Dogs

 Everything your dog needs. Nothing they don’t.

Pure probiotic powder. No fillers, no chews, no compromise. Just scoop into their food.
Start Improving Your Dog’s Gut Health
Made in EUBacked by Published ResearchPure Powder FormulaNo Fillers, No BindersLess Than €1/Day90-Day Money-Back Guarantee

The problem with pet supplements

15 ingredients in their chew.

3 in ours.

Most dog supplements are chews packed with glycerin, maltodextrin, soy lecithin, and chemical preservatives — just to hold a treat together. The actual probiotics? A fraction of what’s inside.

Worse: the International Probiotics Association warns that moisture in chews can harm probiotic survival. The format designed for convenience is working against the science.

We chose powder because the format IS the science.

 Why powder changes everything

Pure formula

3-5 active ingredients. That’s it.
No glycerin. No maltodextrin. No soy lecithin. No artificial preservatives. Just probiotics, prebiotics, and a scoop.

Protected probiotics

Low moisture keeps probiotics alive.
The International Probiotics Association confirms that low-moisture formats support probiotic stability. Our powder protects what chews compromise.

Almost zero calories

Less than 3 kcal per serving.
A typical supplement chew adds 10-15 kcal. Two a day can consume 70% of a small dog’s treat budget. Our powder won’t eat into it.

Kin vs typical chew

See the difference

Clean, low-calorie functional powder vs high-moisture chew treats.

Kin powder
Typical chew
Few ingredients
Almost zero calories
Weight-adjusted dosing
High probiotic stability
Active ingredients
No fillers & binders

Simple as it should be

01 / Scoop

One scoop per day, adjusted to your dog’s weight. That’s the whole routine.

02 / Mix

Sprinkle onto their regular food — wet or dry. The unflavored powder blends right in.

03 / Trust the gut

Spore-forming probiotics survive stomach acid and reach the gut intact. Most dogs show visible changes within 2-4 weeks.

You take probiotics. Why wouldn’t they?

You read labels. You choose pure ingredients. You invest in prevention because you know it matters.
Your dog can’t do that research. They trust you to make the right call.
That’s what it means to be kin.
Give them the standard they deserve

The science behind the scoop

Gut is everything

70% of your dog’s immune system lives in the gut.

The gut microbiome influences digestion, immunity, skin health, and even mood. As dogs age, microbial diversity declines — just like in humans. Supporting the gut means supporting everything.

The research

Formulated with Bacillus spore-forming strains — backed by 3 published canine studies.

In clinical research, 93% of spore-forming probiotics germinated in the upper small intestine, surviving the journey through stomach acid intact.

Why it matters

Your dog’s gut ages too. Support it.

The Dog Aging Project — studying 50,000+ dogs — has shown that gut bacteria can predict biological age. Maintaining microbial diversity is one of the most promising approaches to supporting long-term health.

Scandinavia's top probiotic powder for dogs

Vet-reviewed formula

“The success of ProBright® Advanced in reducing one of the most common compounds responsible for bad breath is a testament to its efficacy.”

Dr. Jan Bellows
Board Certified Veterinary Dentist and Consultant to PetLabCo.

Cutting-edge science, unmatched quality

We stay at the forefront of pet health by combining the latest scientific research with expert insights. Every formula is carefully crafted to deliver the highest-quality ingredients for optimal pet well-being.

Take your dog’s gut health & comfort to the next level

A powerful blend of probiotics, prebiotics, and postbiotics helps maintain balanced gut flora, support digestive function, and keep stools firm and healthy. Supports normal yeast levels and skin health, helping to reduce occasional: itching, paw licking, and discomfort.